The Fragrance Foundation Opens a Path into Perfumery for HBCU Students
The fragrance industry is usually seen through bottles and campaign faces, though its future is decided much earlier: when someone first gains access to a profession. The Fragrance Foundation is again highlighting its work with students at HBCUs, America’s historically Black colleges and universities.

By the time a fragrance reaches the shelf, dozens of professions have already shaped it: perfumers, technologists, raw-material specialists, and teams working in marketing, sales and packaging. Entering that world is difficult without a clear route, especially for students whose university has no long-standing industry ties.
The Fragrance Foundation presents its work with Spelman College as part of building that route. Its account centres on Scents of Success, a programme launched at the college five years ago to introduce students to career opportunities in fragrance and make entry into the field more direct.
The programme continues the broader #FragranceForwardTFF initiative. In 2021, the foundation said that Spelman College had become the first historically Black institution to join its series of career workshops; the initiative also included education, mentoring and recruitment. What matters in this latest account is the continuity: this is an effort to create a lasting connection between education and industry, rather than a one-off event.
For perfumery, that connection concerns more than hiring. The people who enter laboratories, brands and product teams help shape the stories a fragrance tells, the cultural references it recognises and the audiences it can speak to. It is a long process, with no guaranteed outcome, but it makes the profession visible to people the industry might previously have failed to reach.
There is nothing new for shoppers to look for in stores just yet. But the industry gains a more concrete answer to where its future creators and specialists may come from: universities whose students are being brought into professional conversations, connected with mentors and offered their first career contacts.
Discussion
0 commentsComments use your ULNAY account.
Sign in to comment
It is quiet here. Start the conversation.