Fendi

Adele and Edoardo Fendi founded the house in Rome in 1925. They subsequently opened their first boutique, combining a handbag shop with a fur workshop. These two categories defined the family business's original craft specialisms.

Fendi began collaborating with Karl Lagerfeld in 1965. The relationship lasted 54 years and became one of the longest creative partnerships in the house's history. This period joined the family's craftsmanship with the sustained work of a guest designer.

The corporate structure changed at the turn of the twenty-first century. LVMH acquired a stake in Fendi in 2000 and became its majority shareholder in 2001. From then on, the brand's family history continued within an international group.

Fendi's contemporary fragrance showcase includes Ciao Amore, Eaux d’Artifice, Perché No, Sempre Mio, La Baguette, Dolce Bacio, and Casa Grande. These names form the current collection, but they should not automatically be attributed to one creator or a single release date.

La Baguette directly interprets the Fendi handbag of the same name. The house regards the Baguette as an object connecting generations, and the fragrance translates this image into olfactory form. Master perfumer Anne Flipo created the composition.

La Baguette highlights French iris, a leather accord created by the perfumer, and vanilla from sun-dried Madagascan pods. These materials define this particular fragrance and are not a common formula for the whole collection.

La Baguette's connection with the handbag demonstrates one way Fendi translates its heritage of objects into scent. Ciao Amore, Eaux d’Artifice, Perché No, Sempre Mio, Dolce Bacio, and Casa Grande follow independent narratives.

The history of Fendi brings together its Roman family origins, handbag and fur craftsmanship, its long partnership with Karl Lagerfeld, the arrival of LVMH, and contemporary perfumery. The fragrance collection carries the house's name forward, while La Baguette provides a thoroughly documented example linking a fashion object, a perfumer, and compositional materials.